The New Yahoo! Local for Mobile – With You Wherever You Are

At Yahoo!, we’re all about harnessing the massive power of the web and the ever-expanding capabilities of connected devices to create engaging and personally relevant mobile experiences for our users. But we also know that sometimes, even when you have the world at your fingertips, it’s what’s right outside your door that matters to you most.

That’s why today we’re excited to make the new Yahoo! Local available in limited beta. With rich, hyper-local content, Yahoo! Local offers a uniquely personalized experience via the mobile web on iPhone and Android, enabling you to discover the best local news, deals, and events in your neck of the woods, all in one place. Some of our top features include:

• Local News and Information – delivering relevant hyper-local neighborhood and city content created by the community, local publishers, and Yahoo! editors as well as content from the best local blogs and newspapers
• Saving Money in Your Area – we’re integrating our recently launched Local Offers program to deliver the best locally relevant offers from nearby spas, restaurants and retailers so you save cash while you support local businesses
• Powerful Technology – our geo-informatics and content enrichment platforms identify and geo-tag every news story that appears on every page down to the neighborhood level

We’re beta testing the product in more than 30 neighborhoods and cities in the U.S., including San Francisco, Palo Alto, Mountain View, Sunnyvale, Brooklyn, NY as well as Birmingham, Ferndale, and Royal Oak in Michigan. You can access it by directing your mobile browser to: http://beta.local.yahoo.com.

Check out our Yodel Blog for more details on the new Yahoo! Local and stay tuned as we expand to more neighborhoods and cities around the country to bring your community onto your phone.

Irv Henderson