IntoNow from Yahoo! launches new Android app, collaborates with “Project Runway” to connect viewers

IntoNow from Yahoo! has officially launched its first Android app, making it easier for millions of additional passionate TV viewers to engage with their friends around their favorite television on their mobile phones.

We think you’ll love IntoNow’s Android app. Using patented SoundPrint technology to identify previously aired and real-time TV content, the new Android app allows people to easily chat with friends, discover new shows, and get TV recommendations based on their interests.

Plus, all the tech and fashion savvy mobile users will be excited to learn that the launch of the Android app kicks off IntoNow’s integration with Lifetime Television’s mega-hit “Project Runway,” allowing viewers to unlock free digital content and engage in real-time conversations with friends and other fashionistas.

To download the free IntoNow from Yahoo! app for Android, search for IntoNow on the Android Market and head over to Yodel Anecdotal for even more details: http://ycorpblog.com/2011/07/28/intonow-2/.

Cheers!

IntoNow from Yahoo! team